# New CEO Leads the Charge: IMSERV Supercharges Leadership Team to Drive Growth Strategy

- Link: https://imserv.com/news-and-events/new-ceo-leads-the-charge-imserv-supercharges-leadership-team-to-drive-growth-strategy/
- Published: 2025-03-13T20:57:30+00:00

IMSERV, one of the UK’s leading utilities metering and data services providers, 
has brought on board two industry experts to its leadership team as it accelerates
its ambitious growth strategy.

Emma Askar joins as Chief Revenue Officer, a newly created role focused on creating
new innovation opportunities as well as delivering growth through metering and data
services.  With a strong track record in finance and revenue leadership, Emma joins
from Islands Energy Group where she was directly responsible for driving business
growth and providing overall strategic direction. 

Also stepping into a new role, Michael Erskine has joined as Managing Director of
Field Services.  A recognised expert in utilities metering across gas, water, and
electricity, Michael brings deep industry expertise, having previously served as
head of asset operations at ESP Utilities. He began his career as a distribution
apprentice at British Gas and is widely regarded as the industry’s go-to authority
on distribution and metering operations.

Jo Cox, CEO at IMSERV, said “As we enter a really exciting period of growth for 
IMSERV, having the right leadership is of vital importance.  Emma’s laser sharp 
focus on innovation and customer excellence will be instrumental in shaping our 
future, while Michael’s deep understanding of utilities metering will ensure our
expert field services team continue to deliver best in class services across our
complex, niche and specialist metering set ups.  I am thrilled to have them on board
as we grow.”

With these key appointments and the continued support of private equity partner 
BlueWater, IMSERV continues to strengthen its leadership and adaptability as it 
scales up to meet the evolving needs of the energy sector. 

### About IMSERV 

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At IMSERV, we sit at the centre of the GB Meter Data infrastructure, supported by
our private equity partners Bluewater. We have been delivering Meter Operator and
Data Collector services for over 30 years – responsible for ensuring that suppliers
and businesses are billed and settled timely and accurately. Looking to the new 
world of MHHS, we’re incredibly excited about the data opportunities enabled by 
more accurate and frequent settlement – and are identifying new ways that the data
we manage can be used to help suppliers create new products and services, reduce
cost to serve, and businesses reduce and better manage their energy consumption.
   

As we look to the future, we’re building an ecosystem of technology and partners
who seek greater access to data to create new ways of servicing their customers,
as well as creating innovative new business models that solve some of the key challenges
in the drive to a sustainable future.  

Media contact: jayen.patel@pagefield.co.uk
